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Old style company
New style company
They make something people want to buy.
They can find enough of those people, and sell to them at a cost that allows them to make a profit.
They do it again and again.
As the desire for what they sell changes, the company adapts to those changes and remain profitable. (Some have a problem here.)
They make something that is cool or buzz-worthy – usually web-based.
They convince Venture Capitalists to give them money to ramp it up.
They go public (old bubble) or sell to Google (web 2.0).
Optional: New owners use it to make something people want to buy and find enough of those people to sell to. (Some have a problem here.)
March 24, 2006
John Seiffer
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Business Models
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